Latest Updates

Reading Time: 2 minutesWPP has announced the acquisition of InfoSum, a leading data collaboration platform, which will now be integrated into GroupM, WPP’s media

Reading Time: < 1 minutePerformance marketing agency Digidarts is broadening its footprint to the Middle East, targeting key markets like the UAE, Saudi Arabia, and

Reading Time: < 1 minuteMumbai-based cultural strategy firm Folk Frequency has launched its latest report, ‘India 2030,’ providing an in-depth look at the country’s rapidly

Reading Time: < 1 minutePunjab Kings has brought on board Sahiba Bali as its marketing and digital content curator for the current IPL season. In

Reading Time: 2 minutesIndependent advertising agency Curry Nation has been appointed to lead the integrated communications mandate for JAIHIND, a prominent departmental store chain

Reading Time: 2 minutesLohia Auto, a key player in India’s electric vehicle industry, has officially rebranded as Zuperia Auto Private Limited (ZAPL), marking a

Reading Time: < 1 minuteAdmattic, a U.S.-headquartered performance marketing company, has officially launched operations in India with offices in Mumbai, Gurgaon, and Bengaluru, strengthening its

Reading Time: < 1 minuteDoubleVerify (DV), a leading digital media measurement and analytics company, has made a strategic investment in FirstPartyCapital (FPC), a venture capital

Reading Time: 2 minutesCannes Lions has revealed its initial speaker line-up for the 2025 edition of the prestigious festival, spotlighting influential voices from the

Reading Time: < 1 minuteHypothesis, the influencer marketing arm of Only Much Louder (OML), has been awarded the influencer marketing mandate for Ather Energy, one