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PepsiCo Unveils Its New Corporate Brand Identity
November 8, 2025


OpenAI Offers Free ChatGPT Go Access to Indian Users for a Year
November 7, 2025




Eveready Selects The Minimalist as Its Digital Agency Partner
November 7, 2025
Interviews
Case Studies

How Final Destination: Bloodlines Used Fear to Power Its Comeback
May 19, 2025
Reading Time: 3 minutesThe marketing campaign for Final Destination: Bloodlines leaned heavily on fear, nostalgia, and viral stunts to capture attention—resurfacing old phobias,
Startup

Jewelbox Raises $3.2 Million in Pre-Series A to Transform India’s Online Jewellery Market
May 17, 2025
Reading Time: 2 minutesJewelbox, a fast-emerging player in the digital jewellery retail space, has raised $3.2 million in a Pre-Series A funding round,









