Go! Biryan has officially named actor Zaheer Iqbal as its first-ever brand ambassador.
Zaheer, a longtime fan of Go! Biryan, gained attention for his playful Instagram videos featuring the brand’s famous biryani — including a viral clip where he humorously teased his wife, actress Sonakshi Sinha, about his love for the dish. This genuine enthusiasm caught the brand’s eye, leading to their collaboration.
“I’ve always been a huge fan of Go! Biryan, so it’s truly an honor to join this exciting journey,” said Zaheer Iqbal. “I believe good food should be enjoyed simply, and Go! Biryan perfectly reflects that. Their biryani is unbeatable, and I’m thrilled to share that passion with more people.”
Shehzaad Lokhandwala, Co-Founder of Go! Biryan, expressed, “We’re delighted to welcome Zaheer as our first brand ambassador. His authentic love for our biryani and his natural connection with audiences embody the core values of our brand — authenticity, warmth, and memorable food experiences.”
