In the IPL arena, cricket isn’t the only thing grabbing eyeballs—brands are out there swinging for attention just as hard. With
As artificial intelligence continues to redefine how brands interact with the world, the essence of brand identity is undergoing a radical
From mental health and menstruation to therapy and sexual wellness, once-taboo topics are now taking center stage — and it’s influencers,
While cricketers battle it out on the pitch this IPL season, another high-stakes contest is unfolding across your social feeds. From
Every summer, like clockwork, the Indian Premier League (IPL) descends upon the nation—bringing with it a two-month carnival of cricket, celebrities,
The Indian Premier League offers unrivalled visibility—but for startups, success depends on more than deep pockets. Founders and strategists explain why
Women are more visible than ever in Indian advertising. They’re on billboards, in social media campaigns, and fronting TV commercials—smiling, leading,
Both the Super Bowl and the Indian Premier League (IPL) are colossal sporting spectacles, magnets for massive viewership and even bigger
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At Marketing Masalaa, we go beyond trends—we decode what makes social media tick. From campaign breakdowns to industry insights, we empower marketers and brands with the knowledge to craft impactful strategies.
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