The integration enables brands to activate, manage and analyse ChatGPT Ads alongside campaigns running across major digital media platforms.
ReBid has integrated ChatGPT Ads activation, campaign management and analytics into its AI-powered marketing platform, giving brands a way to manage advertising on ChatGPT alongside channels such as Google, Meta, LinkedIn, X, Snapchat and DV360. The integration brings ChatGPT advertising data into ReBid’s existing campaign and analytics framework, allowing marketers to monitor performance across channels and compare AI-led advertising with other media investments. ReBid’s platform combines campaign and performance data to surface trends and identify potential areas for optimisation. With ChatGPT Ads now part of the workflow, marketers can incorporate the emerging AI advertising environment into their broader media planning and measurement.
Rajiv Dingra, founder and CEO, ReBid, said: “AI is fundamentally changing how consumers discover information, evaluate brands and make decisions. Advertising within AI-powered environments will become an important part of the marketing mix. With ChatGPT Ads activation and analytics now integrated into ReBid, brands can participate in this emerging ecosystem while maintaining the same level of transparency, measurement and optimisation they expect across their existing digital ad channels.”
According to ReBid, the platform connects planning, activation, analysis and optimisation across media channels, with ChatGPT Ads now incorporated into the same workflow.
Dingra added: “The next evolution of digital marketing will not be limited to search engines, social platforms or traditional media environments. As AI becomes a new interface between consumers and brands, marketers need the ability to activate and measure these new environments with the same rigor as every other channel. ReBid is building that connective layer between emerging media, data, intelligence and human expertise.”
